A new cathedral for British cycle style: Brooks B1886 shop opens in London
James Greig | November 26, 2013
Making leather goods since 1866, Brooks have crafted a seat for themselves at the heart of British cycling tradition — the only way to put bum to saddle for many a cyclelover, whether long distance audax rider or city tripper.
Newly opened in central London, the Brooks B1866 store boats their full range of products, alongside a showcase of the company’s 150 year history. In fact they go so far as to describe it as the Brooks ‘Cathedral’, so if classic cycle style is your religion, pedal over to pay worship at 36 Earlham St in London.
“Finally, we have a home where we can hang the paintings portraying John Boultbee and Boultbee Brooks, the father and son who founded and made the company flourish during the first 86 years of its history, between 1866 and 1952. But mostly we have another possibility to show to our fans how much we care and how much passion we put in what we do”
Posted to Cycle Style
by James Greig